Australian protein ball manufacturing at scale
Contract and private label protein ball manufacturing for retail brands, health food companies, and gyms across Australia.
General Foods has been manufacturing protein balls in Melbourne since 2013. We work with brand owners, product developers, and retailers on contract and private label protein ball manufacturing, producing balls to exact macro targets, coating specifications, and size requirements.
Our Keilor facility handles blending, forming, coating, and packing in-house. Whether you are launching a new SKU or scaling up an existing line, we can accommodate medium-to-high volume run-ups.
Date-based protein balls
A natural binding base made from whole dates. Dense, chewy texture with good adhesion for coatings and inclusions. Works well in clean-label, vegan, and natural product ranges.
Center-filled protein balls
A soft filling deposited into the core of each ball during forming. Choose from nut pastes, house-made caramels and more.
Dairy or vegan protein packed balls
We work with dairy proteins including whey and milk protein, as well as vegan proteins including faba, soy, and pea, to achieve your customers' protein goals.
Chocolate-coated and drizzled
Full enrobing or drizzle finish using milk, dark, white, or compound chocolate. Dairy-free and vegan chocolate coatings available.
From brief to shelf-ready product, we manage the whole process.
We work with brand owners and developers at every stage of product development. Whether you're starting a new range from scratch or scaling an existing line, our team handles formulation, production and packaging to get your product market-ready.
View CapabilitiesTell us about your product concept, target market and volume requirements. We'll assess feasibility, discuss format options and outline what's possible within your budget and timeline.
Our team develops recipes to your specification, covering ingredients, macros, flavour profile and dietary requirements. We produce samples for review and iterate until you're satisfied.
Once the formula is locked, we move into full production. Every batch is produced under SQF Level 3 conditions with full traceability and quality checks at every stage of the line.
Finished product is packed to your specification, whether that's retail-ready primary packaging or bulk formats for further processing. We coordinate dispatch directly to your warehouse or 3PL.
Custom protein ball formulation
We work from your brief or help you build one. Protein source, base ingredient, coating type, flavour, and size are all variables we can tailor for your protein ball range. Our team has experience across dairy proteins including whey and milk protein, as well as vegan proteins including faba, soy, and pea, and can formulate to meet your macro and labelling requirements.
We manufacture dairy and vegan protein packed balls and can develop allergen-managed formulations where needed. We can match an existing product or develop a new formulation from scratch. Sample runs are available before committing to full production.
Macro targets, flavour profile, ball size, and coating type are all set at brief stage. We formulate to meet FSANZ labelling requirements and provide full nutritional panels for each product.
