General Foods is a Melbourne-based contract and private label snack food manufacturer. We work with brand owners, product developers and major retailers to produce clustered bars and bites, protein bars, protein balls and chocolate dipped products at scale.
Our facility in Keilor, Victoria runs dedicated production lines with full extrusion, forming and enrobing capability. We hold SQF Level 3 certification, the highest tier in food safety, alongside HACCP accreditation.
Since 2013, we’ve been building the kind of operation that serious brands trust to build, grow and scale. If you’re looking for a manufacturer who can handle your product from concept through to shelf-ready format, we can help.
We manufacture across five core snack food capabilities, each with flexible formulation, sizing and coating options. All products are produced in our Keilor facility under SQF Level 3 conditions.
Contract ManufacturingWe work with brand owners and developers at every stage of product development. Whether you're starting a new range from scratch or scaling an existing line, our team handles formulation, production and packaging to get your product market-ready.
View CapabilitiesTell us about your product concept, target market and volume requirements. We'll assess feasibility, discuss format options and outline what's possible within your budget and timeline.
Our team develops recipes to your specification, covering ingredients, macros, flavour profile and dietary requirements. We produce samples for review and iterate until you're satisfied.
Once the formula is locked, we move into full production. Every batch is produced under SQF Level 3 conditions with full traceability and quality checks at every stage of the line.
Finished product is packed to your specification, whether that's retail-ready primary packaging or bulk formats for further processing. We coordinate dispatch directly to your warehouse or 3PL.
Our Keilor facility operates dedicated production capabilities across extrusion, forming, enrobing, chocolate coating, and sachet and jar filling for nut butters and other liquids. We produce millions of units each year for some of Australia’s best-known brands. The site runs to SQF Level 3 standard, with full traceability from raw material intake through to finished goods dispatch.
We've built our reputation on a few straightforward principles, and carry it through every product we produce.
Whether you have a finished brief or an early-stage concept, we work with brand owners at every point in the process. Get in touch to discuss your requirements, or request a quote to get the conversation started.
